BRAND SPECIALIST – NEW PRODUCT LAUNCHES
🚀 Make your mark at Dragon Edge Group—ranked #2 Best Place to Work in the Philippines and #8 in Asia Pacific!
We’re looking for a driven Brand Specialist to take the lead in building and growing a new brand—owning its identity, voice, and market presence from day one.
In this role, you’ll drive brand-building initiatives that boost consumer awareness, engagement, and loyalty. You’ll ensure brand consistency, execute impactful campaigns, and collaborate with cross-functional teams to bring the brand to life and scale its growth.
Your strategic thinking and creativity will play a key role in our mission to deliver 100 million DEG products by 2031. Join a passionate team of marketers, sales leaders, and product innovators as you help shape the next standout DEG brand.
🌐 Why Join Us:
- Hands-On Brand Building – Play a key role in executing campaigns, driving engagement, and shaping brands that make an impact.
- Collaborative & Innovative Culture – Work with passionate marketers, sales strategists, and product innovators in a dynamic, growth-driven environment.
- Breaking Boundaries – Be part of a company that sets trends, not follows them, with bold initiatives and a mission to deliver 100 million products by 2031.
🌐 You Should Have:
- Graduate of Business Management/Marketing, or experience in an internship for marketing/management
- Must have at least 2-3 years of prior work experience in new product launches/new product innovations in the same or similar industry.
- Analytical skills for sales data analysis and insights generation
- Ability to collaborate cross-functionally with cross-functional teams
- Proactiveness in identifying and resolving issues
- Creativity in designing and implementing marketing campaigns
- Familiarity with social media management, content creation, and engagement strategies
- Proficiency with Microsoft Office ( Excel, Powerpoint)
- Familiarity with Chat GPT and other AI tools
🌐Key Behavioral Competencies:
- Adaptability & Fast Worker: Ability to thrive in a fast-paced and dynamic e-commerce environment
- Customer Focus: Dedication to understanding and meeting customer needs and expectations
- Problem-Solving: Capacity to identify and address challenges effectively
- Collaboration: Willingness to work collaboratively with internal teams and external partners
- Initiative: Proactive approach to driving improvements and seizing opportunities
- Organization: Strong organizational skills to manage multiple tasks and priorities efficiently
- Creativity: Innovation in developing engaging content and marketing strategies
- Accountability: Responsibility for delivering results and meeting performance targets
